A Spring Specimen · Vol. III
FRESH ARRIVALS WEDNESDAYS · SAME-DAY DELIVERY IN ASHEVILLE BY 14:00
Petal & Bloom
FLORIST · FLOWER STUDIO · ASHEVILLE
Plate I.
Pressed 14 V 2026

Rosa
damascena

Damask rose · in season
French Broad farm · cut Tuesday
FLORIST & FLOWER STUDIO · EST. 2014
Where every

bloom tells

a story.

A one-room flower studio on Wall Street, cutting from twelve farms within a hundred-mile drive of the shop. Weekly arrangements, wedding florals, sympathy work — and a small subscription that arrives on your doorstep every other Friday.

12
farms within 100 mi
4.9 ★
318 reviews
14:00
same-day delivery cut-off
This week's arrangement — "Garden Walk"
$58
Plate II.
Pressed 15 V 2026

Eucalyptus
cinerea

Silver dollar · foliage
Carolina Grown · cut Mon.

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Fresh daily

Cut at dawn, conditioned by 9:00

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Same-day Asheville

Order by 14:00, on your doorstep by 18:00

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Wedding specialists

Twenty-four ceremonies a year, never more

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Custom work

Bring a photo, a feeling, or a postal code

THE FLOWER JOURNAL · THIS WEEK'S BOOK

What's cut, what's drying,
what's on the cooler shelf.

A short list, because what we cut depends on what was beautiful at the farm on Tuesday. Subscribers see this list a day early.

PLATE No. 14 · THIS WEEK'S ARRANGEMENT

The Garden Walk

Paeonia + Ranunculus + Eucalyptus + Lisianthus

Soft pinks and a single moody burgundy peony, against the silver of eucalyptus — the smell when you open the box is genuinely the best part of a Wednesday. Cut Tuesday from Highgate Farm in Fairview. Lasts seven days with a fresh cut and clean water.

$58
small · $58 / medium $78 / generous $112
No. 15 · Ivory Quiet

Ivory Quiet

Ranunculus + Lisianthus + Anemone · all-white
$48
No. 16 · Roadside

Roadside

Yarrow + Cosmos + Goldenrod · foraged feel
$42
No. 17 · The Loud One

The Loud One

Dahlia + Zinnia + Celosia · saturated
$64
No. 18 · Sunday Letter

Sunday Letter

David Austin garden roses · soft pink
$72
No. 19 · The Dry Bundle

The Dry Bundle

Pampas + Bunny tails + Statice · lasts forever
$38
Sloane, mid-morning Tuesday
The workbench, 37 Wall St.
OUR STORY · A ONE-ROOM SHOP, TWELVE FARMS

Twelve farms,
one tiny cooler,
and a workbench in
the front window.

Petal & Bloom opened in 2014 in a single room on Wall Street, with a cooler the size of a refrigerator and a Tuesday-morning standing order from three farms. The cooler is a little bigger now. The order is from twelve farms.

Everything in the shop is sourced from within a hundred-mile drive — the French Broad valley, the Hickory Nut gorge, a tulip grower in Boone, a dahlia farm in Hendersonville, and a single fragrant-rose breeder up the road in Marshall. If it doesn’t grow here, we mostly don’t use it.

i.
Locally grown, in season.
Twelve regional farms, weekly cuts.
ii.
No floral foam, ever.
Reusable vessels & chicken-wire mechanics.
iii.
Honest pricing.
Cost-plus, posted, no “wedding tax.”
iv.
Twenty-four weddings a year.
Never more, so each one gets us.
WEEKLY STEMS · ORDER BY 14:00

One bouquet,
three sizes.

The same week’s arrangement, sized to fit the room. Free delivery in Asheville on orders over $60; everywhere else, in-store pickup or Mountain Express courier.

Small

$48

For a kitchen counter or a desk. Five — seven stems, hand-tied, in a small glass cylinder.

 

MOST POPULAR

Medium

$78

For a living room, a kitchen island, an “I’m sorry” or a “thank you.” Twelve — fifteen stems, full and forgiving.

Generous

$112

For a dining room, a milestone, a hospital lobby. Twenty-plus stems with greenery; we’ll find a vessel that suits.

Substitutions happen when the farm is short. We’ll always match the palette & feel. Bouquet pictured may vary by 1—2 varietals.
WEDDING & EVENT FLORALS · TWENTY-FOUR A YEAR

Twenty-four weddings.
Never twenty-five.

We take a small number of wedding florals each year so the work stays personal. The first conversation is always free — an hour at the shop, a coffee, a flip through your inspiration. Quotes within a week.

Petite

Bouquet, boutonnieres, two arrangements. For an elopement, a courthouse, a Tuesday in the garden.

From $650
Studio

Bouquets, ceremony pieces, ten table centerpieces, install & strike included. For 60 — 100 guests.

From $2,400
Full bloom

Ceremony arch or chuppah, fifteen-plus tables, hanging install, late-night strike, full design partnership.

From $6,800
Riley + Jess · Highland Brewing · September '25
THE BLOOM CLUB · SINCE 2018

Flowers, every other Friday.

A small, seasonal bouquet at your door every other Friday, for as long as you want it. Skip a week, pause for travel, cancel any time. No re-ups, no auto-renewal scams.

Mini
~ 8 stems · $28 / week
Standard
~ 14 stems + vase · $42 / week
Generous
~ 22 stems · $64 / week
Asheville · Black Mountain · Weaverville · Fairview · Arden · Hendersonville
SUBSCRIPTION · THE BLOOM CLUB

A small bouquet
on the table.
Always.

The point of a flower subscription, we think, is not the flowers. It’s the small ritual of putting them in water on Friday evening, of having a thing on the table that wasn’t there yesterday, of being reminded that a small beautiful gesture happens whether you remember to make it or not.

Three sizes, every-other-Friday, all the way down to a single “something for the kitchen.” Hand-tied at the bench, packed in a recyclable kraft wrap, on your doorstep by 18:00.

NOTES FROM THE DOORSTEP · THIRTY-EIGHT THIS MONTH

4.9 on Google. 318 reviews.
None of them paid.

"
The bouquet for my mother’s memorial was the most thoughtful I have ever received. They asked one question — what was her color? — and built a piece around the answer. I keep the dried stems on my desk.
EVELYN R.
Sympathy bouquet, March '26
"
Two years on the subscription. My husband has started keeping count of which Friday it is. I have started looking forward to Friday again. Sloane is, somehow, the most reliable thing in our house.
MIA & ARJUN K.
Bloom Club members since 2024
"
Our wedding florals were a love letter to the mountains we got married in. We brought a photo of the ridge at sunset; we got an arch that looked like the ridge at sunset. Worth every penny twice over.
RILEY & JESS B.
Wedding, September '25
VISIT THE STUDIO · 37 WALL ST.

The shop has a window
and a striped awning.
Knock first if it’s before 10.

Petal & Bloom Floral Studio
37 Wall Street
Asheville, NC 28801

Mon
By appt. only · weddings
Tue — Fri
10:00 — 18:00
Saturday
09:00 — 16:00
Sunday
Closed · on the farm